Email Marketing

If you already have a subscriber base for your website, blog, small business, or digital marketing agency, you can take advantage of it by sending out newsletters promoting your affiliate link. Email newsletters are the most effective way in bringing leads to your affiliate landing page.

In this section, we’re going to talk about how you can bring massive returns for your email marketing.

If you don’t have a website or subscriber base, you can still get affiliate sales from the free marketing tactics shared in this course. However, it always pays that you build a brand, website, or youtube channel to earn passive income from affiliate marketing. Still, you can read on to find out how email marketing can be an excellent income-earning potential for your business.

Building a Relationship With Your Subscribers

You have to earn the trust of your subscribers for them to be willing to hear you out – and also buy the products you’re selling. Get to know your subscribers more by knowing what they want, the issues or concerns they have, and what they are responding to in your emails. You can do this by checking which email titles they are opening, what content or links they are clicking, and other factors shown in your EDM analytics.

As with other types of affiliate marketing efforts, you have to provide valuable content to your subscribers. Know which content they are engaging in and provide more of that type of content. Keep expanding the list of content ideas you can generate by knowing what topics your subscribers are interested.

You can also offer surveys to your email list to get to know them more. To get more people to answer your surveys, you can give them freebies, discounts, or perks which will make them more likely to respond to you.

Mix Up Your Email Blasts

Be more consistent in your email marketing efforts, and mix up the types of emails you send out. This way, your email list would know that you provide a variety of valuable content they can benefit from. Here are some of the ways that you can build up engagement from your subscribers.

• Content Emails: These are emails that consist of your in-house content and shared content from others. Offer valuable advice, tips, tricks, news, and updates on recent trends. The goal here is to amplify the vibe that you’re building up with your email list.

• Sales and Promotional Emails: After engagement emails, you can start sending out sales emails, which also offer value to your list. Do not do hard selling. Instead, you can provide content and inject it with a little bit of your sales here and there. Short and succinct sentences, which are powerful enough to influence your subscribers to buy, is always a winning tactic.

• Relationship Building Emails: Here’s where you strengthen your engagement with your email list. Let them know more about your brand and prompt them to follow you on social media. You can also share valuable insights about your values and principles which will make them see that there’s a real person they can connect to behind your brand. Let them know the causes you’re supporting and other things that you can offer to help them with your niche.

Remember that it’s about getting an active engagement with your list so that they will be more than willing to opt into your offers. Building a relationship through the valuable content that you can offer will bring in great results for every email blast.